Julia Solooki
Julia Solooki

Co-Founder and President

Sustainability is a crucial topic in today’s world, and it’s becoming increasingly clear that corporations have a responsibility to prioritize it in their business practices. 


At SmartSoda, sustainability is a part of our DNA and we act on it everyday, throughout the entire organization. We founded the company with the vision to create sustainable wellness beverage solutions that taste good and are better for you. 


With our latest innovation, the JuLi,™ we’re planning to eliminate 2.5 billion single-use plastics from the environment over the next two years. Sure, it’s an aggressive goal. But, the JuLi™ is the only all-in-one beverage dispenser that can deliver craft sodas, tea, cold brew, alkaline mineral water and flavored sparkling waters. That means large corporations can eliminate single-use bottles and machines that create waste, when they add the JuLi™ to their wellness lineup.


But, we cannot save the planet on our own. 


We need other business leaders across consumer categories to stop talking about sustainability and act on it. 

Soda machine for office

Here’s why.

Corporations have a significant impact on the environment. From the energy they use to the products they produce, operations can have a substantial carbon footprint. As a result, it’s crucial corporations take steps to reduce their environmental impact and work towards sustainability. By doing so, they can help mitigate the effects of climate change and protect the planet for future generations.


Consumers are becoming increasingly aware of environmentally responsible business practices. As such, companies that prioritize sustainability are more likely to attract and retain customers who are looking to make a positive impact with their purchasing decisions. By prioritizing sustainability, brands can also differentiate themselves from their competitors and enhance their reputation.


Sustainability can also have economic benefits for corporations. By implementing energy-efficient practices, they can reduce their operating costs and improve their bottom line. 


The best part about making sustainability a core value? Innovation. Just like SmartSoda, other brands can drive innovation and new business opportunities, as companies look for ways to create sustainable products and services that meet the changing needs of consumers – and planet earth.


It’s important to note, sustainability is becoming a regulatory requirement in many industries. Governments around the world are implementing laws and regulations to encourage corporations to prioritize sustainability and reduce their environmental impact. By failing to prioritize sustainability, brands may find themselves at risk of legal and financial penalties.


SmartSoda delivers on our customer and consumer needs by delivering wellness beverage solutions that support corporate sustainability programs. We will continue our journey as a leader in the wellness beverage category to identify and develop sustainable solutions that raise the bar and demand better from the category. 

If you’re looking for a way to improve your health and well-being, consider adding alkaline water to your daily routine. SmartSoda makes drinking alkaline water easy and delicious.